Tuesday, March 30, 2010

Executive Summary - Opening paragraph candidate #1

LifeGraphs Incorporated is a S corporation with its headquarters in Southeast Washington, DC and entirely owned by William and Tracy Glascoe. The company was founded in 2012 and has received no outsided investments. LifeGraphs sell three software titles and complementary services that command impressive market share in the public, private and consumer sectors. William and Tracy are eager to take the company to the next level achieving 1% per year adoption in each sector of the US market and 0.1% per year in all foreign markets. The 2010 US Census determined there are 250 million natural persons (above the poverty line) in the US and its territories. The US Chamber of commerce estimates the 2010 legal person (non-governmental, non-natural persons) population to be 30 million. There are 9,000 governmental entities in the Federal, Tribal, State and local governments as of 31 Dec 2010. The theoretical market size for lifegraphs when non-US natural and legal persons above the normalized poverty line are included is approximately 4 billion as of 2010. Roughly 20% of the natural person world population will never be lifegraph customers because they live in poverty. The strategic goal is 4 billion lifegraphers by 2112 with annual revenues toppling $400B (2012 dollars; $9.095T 2112 dollars est.).